FAQ - Frequently asked questions

Below are some frequently asked questions kindly organised into SEO, Web Design and General categories. You’re a bright person, and you know better than us the value of asking the right questions when choosing the right people or person to work with so if there’s anything you'd like to ask, please don’t hesitate to contact us.

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Search Engine Optimisation - Frequently Asked Questions

  • How much does it cost for Search Engine Optimisation (SEO)?

    It depends on the campaign length, the SEO services you require and the keywords we hope to target. Search Engine Optimization campaigns are usually a minimum of 6 months.

  • Do you analyse traffic and conversions?

    Yes, we don't just report your rankings, we want to improve your website, maximising your exposure and increasing conversion rates. If you do decide to go with another SEO company make sure this is included, it's important to the success of your business.

  • Can you get banned from Google for using the wrong techniques?

    Google is smart and if you break the rules you will be penalised accordingly. Once you put things right your penalty is usually reversed, so don't be concerned about any scary stories you heard. Don't be fooled by scare tactics some search engine optimization companies use, they should be more focused on increasing your ROI than scaring you. We only use ethical techniques so you don't need to worry about that.

  • What's the difference between "White Hat" and "Black Hat" SEO?

    White Hat is the legitimate use of techniques and ethical methods to increase your search engine rankings and that will be of long-term benefit. It's keeping within the rules set out by search engine companies.
    Black Hat is the opposite, it's breaking the rules set out by the search engine companies. It's using unethical techniques to achieve high rankings, it might work short term but you will be found out and then penalised accordingly.
    At Ticking Box we only use "White Hat" we don't try to trick the search engines to gain quick results, it won't last long and you will be penalised. We keep within the rules and produce real results over a set period of time.

  • Can you guarantee that my website will be number 1 on Google?

    No, although we are very confident in our abilities it would be impossible to guarantee you the top spot on Google or any other major search engine. If you come across a SEO or Web Design company who can "guarantee" this, stay well away. We've always performed well in our SEO campaigns through hard work, it's a long journey, but one worth taking.

  • What are back-links and how does it help a site rank?

    In simple terms a back-link is like a vote, it's a link directed towards your website. Although in search engine optimization more isn't always better, some links have more credibility, some can even damage your ranking. Link building is an important part of SEO but it must be done right or you could end up doing more damage than good.

  • Which is the most used Search Engine?

    Google is by the far the most popular search engine with over 70% of the market share. Getting a good search engine ranking position in Google is the main priority. Yahoo has over 2 million visitors in the UK alone, that's 2 million potential customers, we aim to rank your website well across all major search engines, Google, Yahoo, Bing, Ask and so on.

  • Once you start an SEO campaign, how long till you notice results?

    A campaign can last between 5 to 30+ months, it's difficult to say you might see a big change within weeks or it could be months, either way we always end up at our intended destination.

Website Design and Development - Frequently Asked Questions

  • How much does it cost to build a website?

    It's very hard to give an accurate price without knowing the details. A basic brochure website design starts from £350, an advanced database driven website development starts from £600 and our ecommerce design solutions start from £850. Unlike some other web designers we choose to display our prices, we don't hide the prices, reel you in and then give you the hard sell. Being upfront and honest about the prices saves everybody’s time, you will find it hard to find another web design company better value for money.

  • What programming language is used for your ecommerce solutions?

    Our ecommerce and dynamic sites are designed using a combination of PHP and MySQL as well as many other smaller scripting languages.

General - Frequently Asked Questions

  • I need a logo designing for my business, do you design logos?

    No we don't, but we know just the people! Check out this graphic design company in Leeds (UK). We have used the services of Dollop Design on many occasions and they have always surpassed our expectations, friendly and very creative people.

  • Do you work on projects based outside of the UK?

    Yes certainly, we've worked on website designs for clients in California, West Africa and also Canada. It often means we have to communicate via emails due to the difference in time, this way of working hasn’t negatively affected any of our previous design projects. Although it would be great to meet in person, it often saves time exchanging phone calls and emails.